Salvation Army scores winning touchdown as Red Kettle Campaign concludes
The Salvation Army is celebrating a Super Bowl-like victory of its own – the 2012 Red Kettle Campaign was a great success. The Salvation Army of Milwaukee County surpassed its Annual Red Kettle Campaign goal of $3 million dollars, receiving generous donations totaling $3.7 million dollars.
“Thank you Milwaukee for your generous, generous support,” said Major Roger Ross, Salvation Army Milwaukee County Commander.
“Along with expanding programs and services, contributions made during our annual Red Kettle Campaign will ensure critical needs of the unemployed, underemployed, homeless and others who are often over looked and under served, are met,” continued Ross.
“With eighty-four cents of every dollar donated used to sustain 85 distinct year round programs and services including emergency shelter, food and clothing, disaster relief, utility and rent assistance, employment services and summer lunch programs for children, The Salvation Army maximizes the generous contributions made by the wonderful people of Milwaukee County,” said Major Ross.
“I remember being one of the kids in a food line. Like so many of those kids, I received my first pair of new shoes from The Salvation Army. The services they provide are essential to needy people all across the country. It’s an honor serving with this organization.”